Denise Morrison
President and Chief Executive Officer, Campbell Soup Company

UpliftingLeaders_quote28In their new book Uplifting Leaders* (*Who Happen to be Women), Barb Brown and Margie Flynn capture advice and insights from 25 of the nation’s most accomplished and influential women in business.

A regularly named leader to the Fortune and Forbes’ “Most Powerful Women” lists, Denise Morrison, president and chief executive officer of the Campbell Soup Company, certainly fits the requisite of being both accomplished and influential.

In Uplifting Leaders, Denise shares candid stories of her upbringing with a father who set high expectations while also providing sage advice, covering everything from adapting to change to defining a purpose.

“My father had a training program that we kids didn’t know we were going through. It included grades. A ‘C’ always brought the comment, ‘I know you can do better,’ which made us feel even worse than getting that ‘C.’ The words ‘I can’t’ were banned. Instead, we asked, “How can I…?” My dad would tell his four girls, ‘The world is going to open up for women, and I want you to be ready for it.'” [Note: Denise’s sister Maggie Wilderotter is CEO of Frontier Communications.]

UpliftingLeaders_quote23Denise has spent more than 30 years in the food industry, including eight years at Campbell Soup Company (in several senior positions) before being named president and chief executive officer in 2011.

Before joining Campbell’s, Denise was executive vice president and general manager of Kraft Foods’ Snacks and Confections divisions, and before that, held leadership roles at Nabisco, Nestle, and Pepsi-Cola.

Denise serves on the board of directors for MetLife, and was appointed co-chair of the Consumer Goods Forum in 2015 while also serving on their board. She was named to President Barack Obama’s Export Council in 2012 and is a founding member of the Healthy Weight Commitment Foundation. She is also a member of the board of directors for the Grocery Manufacturers Association and Catalyst.


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